Brand Usage

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Logo and Brand Guidelines

This brand guide serves as our roadmap for sustaining a cohesive and powerful brand identity. Use this guide to ensure that every interaction with The Joy Factory embodies our commitment to innovation, resilience, and joy.

JF Stamp Red

Our Logo

Horizontal Format (Preferred)

Vertical Format

Designing Safety.
Driving Productivity.

The Joy Factory leads the industry in creating rugged, intelligent solutions that empower and protect the mobile workforce in the most demanding environments, combining advanced technology with adaptable designs to enhance safety and productivity.

Our Mission

To lead the industry in innovative, resilient solutions that empower and protect frontline workers, prioritizing safety, productivity, and efficiency through advanced technology and practical design.

Our Promise

Our commitment to quality, innovation, and continuous improvement ensures that every mobile worker has the tools they need to succeed and return home safely.

Minimum Clear Space

To protect the integrity of the Logo, a minimum clear space equal to “2X” must surround the Logo at all times. The Joy Factory logo should be displayed as prominently as possible. When space is limited, adhere to the minimum size requirements to maintain legibility and impact.

Color Logo

Use the two-color logo wherever possible for optimal brand visibility. The one-color version should be used when production is limited to a single color, ensuring the logo remains clear and effective. Ensure that the color profile matches the application, whether digital or print, to maintain consistency across all platforms.

Logo Misuse

To maintain brand integrity, never alter the color, proportions, or spatial relationship of the logo. Avoid rotating, adding effects, or placing it on backgrounds that affect legibility. Always use approved versions and ensure clarity across all platforms.

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